Data Privacy Concerns in Facebook Ads Following IOS 14.5
The privacy measures Apple implemented last year with the release of IOS 14.5 have revolutionized the world of digital marketing. The IOS 14.5 update was a major step in the ongoing battle between Facebook’s data privacy and advertising capabilities by restricting access to data from Identifier Advertisers (IDFA) behind the new AppTracking Transparency Framework. The […]
- iffort June 29, 2022