Posts Tagged ‘ social media in india ’

Get Help: Max Bupa’s Facebook engagement platform

January 21, 2014
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India’s premier health insurance company, Max Bupa now services hundreds of customers daily using its Facebook engagement platform – Get Help.  Get Help is one of a kind customer service platform which helps users to get services at their fingertips right from Facebook. Through this initiative, we have helped Max Bupa to take the...

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IAMAI Ropes In Iffort as Online Media Partner

November 10, 2012
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We are pleased to announce our partnership with IAMAI. Internet and Mobile Association of India was founded in January 2004 by leading portals in India, IAMAI is the only specialized industry body in India representing the interests of online and mobile value added services industry. Iffort is proud to be associated as the Online...

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6 Sins a Brand Should Avoid on Facebook

November 1, 2012
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No, this is not one of those lists which will tell you what to do on Facebook. Every brand is on Facebook and everyone knows how to market their product or service on Facebook, after all which brand can resist staying away from a social network where there are whopping 50 million Indian users!...

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Social media planning outline

December 5, 2009 (6 comments)
Social media planning outline

Here are some quick pointers which need to be considered as an outline while planning for Web 2.0 & Social media in the enterprise.  The traditional principles of project planning & project management when used in conjunction with new media philosophies serve an effective combination: Understanding Awareness of top-level business goals Organizational functions Current...

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Social Media in India: Cost’ View

November 26, 2009 (2 comments)
Social Media in India: Cost’ View

With so much of consumption that you do on a daily basis, you might have heard and read about social media being free. Understandably, you have got valid reasons to treat social media as a zero cost entity. After all, you don’t need to pay a rupee to sign-up on new media tools like...

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