Graphic outreach about Silicon Valley’s most powerful

July 20, 2012
Graphic outreach about Silicon Valley’s most powerful

Tony Shin has email us a wonderful infographic created by this team. It illustrates and focuses on the power and control of the Internet possessed by the few tech giants in Silicon Valley. Created by: OnlineMastersDegree.com

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The Curious Case of Goibibo.com Banner ads

July 3, 2012
The Curious Case of Goibibo.com Banner ads

While browsing on the web, I came across this ad from goibibo.com. The ad promised a very competitive fare for flights from Pune to New Delhi. With a price tag of Rs. 3535 only, I clicked on the ad as the price tag I was quite cheap and I thought it would be a good...

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3 Reasons Why You are Addicted to Gaming :)

June 30, 2012
3 Reasons Why You are Addicted to Gaming :)

Can’t stay away from playing that nerve wrecking level of Angry Birds or are you sneaking to that incognito window to check those fresh farm tomatoes on Farmville ?  Then you are probably another Game addict   In the blog I try to demystify what keeps you addicted to these games. 1: I Gotcha complete this...

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Our exciting new journey begins with Google

June 29, 2012 (one comment)
Our exciting new journey begins with Google

The opportunity to work with world’s largest Internet company, Google doesn’t knock twice. It’s nice to know that at Iffort, we are playing a small part in the giant’s success and contributing to the growth of exciting social network Google+. In our short stint, the diverse portfolio of our work has extended across digital-video,...

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#Twitter4Brands Event in London

June 15, 2012
#Twitter4Brands Event in London

Yesterday, Twitter marked conducted its first ever conference in London with #Twitter4brands event. The guest list in the panel included @jdaykin @IamLauraT @gracedent @stacygratz. I was following the event on my twitter timeline and there were some very interesting tweets and quotes shared by the attendees. 50% of Twitter’s 555m registered accounts follow less...

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Twitter Campaign Infographic : Who Can Resist?

June 13, 2012
Twitter Campaign Infographic : Who Can Resist?

For the last few weeks, our SM team was busy working on an exciting campaign for Crazeal (Groupon India).   We’ve created an infographic to share some of the work we did on Twitter for this campaign. Hope you guys would like it

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Triple Bottom Line Thinking for Social Media

May 28, 2012

Social Media isn’t just about updating status & putting messages.That is what  Adam Leiter, the senior vice-president with Star Group has to say.He has written an excellent post on Triple Bottom Line thinking for Social media at techipedia.com. Adam talks about triple bottom line thinking which was first coined by John Elkington in 1994. John argued...

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5 Lessons Steve Jobs Could Teach You about Creating a Popular Blog

May 28, 2012 (one comment)
5 Lessons Steve Jobs Could Teach You about Creating a Popular Blog

“What can I learn from the business life of Steve Jobs that will help me grow my blog?” We’ve all asked ourselves the question. Because the public nature of blogging goes against his strict privacy policy, this isn’t an easy question to answer. But it’s one that I couldn’t get out of my head....

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On Completing 1 Year with Iffort: Reflections & Thoughts

May 28, 2012 (one comment)
On Completing 1 Year with Iffort: Reflections & Thoughts

I was all fresh when i just left my Hostel life with my head full of nostalgic memories on 21st May 2011. I was also so tense as I had no job in hand and then things happened so sudden that i didn’t get the time to think about. Someone said truly :- If...

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The Power Of Social Video Marketing

May 4, 2012 (3 comments)

Most of us Log onto Youtube and other video streaming websites to stream Music videos, movies & even tutorials. Do we actually understand the power these websites hold in helping us with our Social video marketing? We have the perfect person to explain how it’s done. Meet Andy Havard, a Marketing Executive at Skeleton...

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