Media

Western Digital engages with its customers at Secutech India 2014

July 14, 2014
WD at Secutech

At the recently concluded Secutech India 2014 Security Exhibition, a B2B event held at Pragati Maidan, Iffort collaborated with Momentum Communications and Western Digital to significantly increase the footfalls to its stall, eventually becoming the cynosure of the whole event. The brand smartly used the activities on ground to promote the theme product, WD...

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Are you a Visualizer, looking for a change?

April 3, 2013 (2 comments)
Are you a Visualizer, looking for a change?

Hey Folks! We are in search of a Visualizer/ Creative Thinker who can come up with some interesting ideas for a brand. Preference would be given to dynamic candidates who never tire of conceptualizing and illustrating for any given campaign. If you think you have that go getter attitude and posses a twisted imagination...

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Our exciting new journey begins with Google

June 29, 2012 (one comment)
Our exciting new journey begins with Google

The opportunity to work with world’s largest Internet company, Google doesn’t knock twice. It’s nice to know that at Iffort, we are playing a small part in the giant’s success and contributing to the growth of exciting social network Google+. In our short stint, the diverse portfolio of our work has extended across digital-video,...

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Food for Soul – The BIKER Road Trip

March 15, 2012
Food for Soul – The BIKER Road Trip

Sometimes your mundane routine overshadows the real ‘you’ but then you need a company of like headed and what could be better than flowing freely with the soul surfers. This was the idea that xBhp along with CASTROL, WRANGLER, Nokia LUMIA and CEAT came up with trying to spread the message of motorcycling being...

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Friday Roundtables begin with a Blast!!!

August 12, 2011
Friday Roundtables begin with a Blast!!!

Whats Friday Roundtable? All of us meet at 4:30 pm, every Friday. Each one of us discusses "1" idea, or an innovative act or something new that he has seen in the week. It could be a video, an innovative facebook application or a technical development or something absolutely fantastic that you've read about. Each one of us...

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News Coverage on Business India

May 6, 2010

The latest issue of Business India dated May 16,2010, covered Iffort‘s study “Indian Companies on Twitter: A Usage Study”. The story titled “The Twitter Generation-Life in 140 characters” has been compiled by Parthasarathi Swami and Hiral Sheth. The news story basically talks about the sudden popularity of Twitter among various sections of the society,...

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News Coverage: Business Today & Dainik Jagran

March 22, 2010

In separate news pieces, we were covered by Business Today & Dainik Jagran. In the first story, we were mentioned in a ‘Business Today’ news story. The author takes references from our recently completed twitter study. The article is titled as ‘India INC’s tryst with Twitter’. Quotes from the Twitter story: The Twitter bug...

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News Update :: Outlook Money Coverage

March 21, 2010

I was recently quoted in a story in Outlook Money. The Outlook Money story has been written by Anagh Pal and it is titled, ‘The Right Connect’. Quotes from the article: Daksh Sharma, co-founder, Iffort Consulting, a Web strategy and social media consulting firm, says: “The beauty is that consumers on the Internet are...

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