Being a digital agency, large part of our time is spent online working on activations and campaigns of all sorts. However, nothing can beat the experience of doing things on-ground and meeting people in real time! That’s what we have started with when our client Max Bupa announced the 2nd edition of its flagship event ‘Walk for Health’. As a part of our digital offering, Iffort has been reaching out to various groups of interests with the message of next month’s event on 20th October 2013.
Today i.e. on the 3rd Saturday of September, we organised a walk in collaboration with a small but lively Facebook photo-community called ClickCraft at Qutub Minar. ClickCraft is a group that essentially comprises of working professionals from the IT domain & are also bitten by the photography bug. The amateur group of photo enthusiasts meet quite often for heritage walks!
It was great to have people from different walks of life and age-groups join us for this walk. It was fun to learn about Ali Minar, Ashok Pillar, Qutub Minar with a health connect as all we enjoyed our morning walk.
Here are some pictures from the walk

Sunny was all geared up to participate in the event and drove all the way from Noida for the morning walk.