#Twitter4Brands Event in London

June 15, 2012

Yesterday, Twitter marked conducted its first ever conference in London with #Twitter4brands event. The guest list in the panel included @jdaykin @IamLauraT @gracedent @stacygratz.

I was following the event on my twitter timeline and there were some very interesting tweets and quotes shared by the attendees.

    • 50% of Twitter’s 555m registered accounts follow less than 2 people. Make sure you target the right ones!

“You are what you tweet, what you retweet, and who you follow” via @adambrain

  • Twitter is mobile-first. In the UK, 80% of users access the platform via mobile
  • “5,000 people an hour tweet the word ‘bored’ so small games work well on Twitter”
  • “Direct messages are like people playing footsie under the table”

Twitter’s like a mirror.. If you say your Twitter feed’s boring, so are you!’

    • Trending topics are calculated based on velocity of tweets for a term, not just pure volume. Really is all about ‘now’.
    • Twitter drives more traffic to YouTube than YouTube does.

Being on Twitter is as natural as breathing to me… It’s amazing.

Then there was some usual fun going on in the event as well.. with the tweet about turning the twitter logo upside down going viral :)



Sharma Ji

Sharma Ji

Half-marathon, Photography, Spirituality, Swimming, table tennis, cricket.. Social Media, Conversations.. Dire straits, Anushka Shankar.. Munich, Vanilla Sky. For the last 10 years has been making the New Year resolution of playing a guitar.

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