Food for Soul – The BIKER Road Trip

March 15, 2012

Sometimes your mundane routine overshadows the real ‘you’ but then you need a company of like headed and what could be better than flowing freely with the soul surfers. This was the idea that xBhp along with CASTROL, WRANGLER, Nokia LUMIA and CEAT came up with trying to spread the message of motorcycling being a safe, educative, constructive, socially relevant and fun-filled activity across the barriers of age, gender, education and culture.

A Road trip is arranged that is to last for 8 weeks covering 16000 kilometers with the team exploring all the major cities around the country namely Delhi, Mumbai, Pune, Goa, Kochi, Thiruvananthapuram, Chennai, Hyderabad, Bhubaneswar, Kolkata, Lucknow and many more.

 Iffort was responsible to put all these ideas online on a platform which is to act as a resource for others to be aware about the road rules and security throughout the ROAD TRIP, and look what we came up with

Since the journey has already started, let us gear up and join our biking brothers and show virtues of unity. Apart from that you can keep an eye for updates regarding the live events of the trip, videos and pictures, blog posts on the link

Here is a quick preview of what it looks like:

Sudhanshu Bajaj

Sudhanshu Bajaj

About the Author: An Application Engineer in our team. He is fond of playing badminton, ping-pong but more than anything else is a die-hard beer lover :) and that's not all he is the first one who will kick on your ass (birthday bumps) on your birthday :)

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